Responsibilities
Own the conversion rates of our entire marketing funnel
Establish and maintain segmentation and personalization that ensure best conversions in campaign and lead management
Create and maintain metrics reports on marketing activities and effectiveness
Proactively explore data to find wins, potential improvements, and apply proper hypothesis testing for continuous improvement process
Provide recommendations that enhance future campaign performance and measurements.
Develop robust KPIs and scorecards for conversions performance monitoring.
Evaluate new technologies and add-on applications to improve and optimize marketing team performance
Requirements
Bachelors in Marketing or similar relevant field, Masters degree an Advantage
Fluent English level
Previous working experience as a Marketing Operations Analyst or similar for 2 years or more.
Outstanding analytical skills using SQL, Excel-advance or similar
Work Type: Remote Work
Dear Candidate,
If you are interested to apply for this job, kindly send your latest updated resume, Current CTC / Expected CTC / Notice Period, and your LinkedIn Account Profile to haridassharrissces@gmail.com or haridass@harrissces.com
